07. 03. 23
FROM WORK BESTIES TO BUSINESS PARTNERS
We shoot some amazing campaigns but sometimes the most simple, stripped back, true to Nakedvice shoots are our favourites!
We recently shot an upcoming Sporty Capsule Campaign that we were both obsessed with! We can’t wait to launch.
My style is minimal but I do love a good accessory! Denim, oversized jackets and a gold jewellery are always my go to!
My style is simple but elevated. I love mixing vintage pieces with new.
HOW DID YOU TWO MEET?
Jessie hired me as a Christmas casual at Sportsgirl when I was 18! One could say we hit it off as work friends and stayed in contact over the next few years!
WHAT WAS THE IDEA THAT STARTED NAKEDVICE?
We were both in our early twenties when we launched Nakedvice. We were having dinner one night and discussing how we couldn’t find a good leather bag that wasn’t designer. We were both so young and wanted something that was leather, on trend and good quality that we could afford. We realised over that dinner we had found the gap in the market and decided then and there we were going to start our own label. We booked flights to Bali to look for a supplier and have never looked back!
WHAT IS THE MEANING BEHIND ‘NAKEDVICE’?
We have Jessie’s Mum to thank for the brand name! You are ‘Naked’ without your bag and a ‘Vice’ meaning something you can’t live without.
ADVICE YOU WOULD GIVE TO SOMEONE DREAMING OF STARTING THEIR OWN BRAND?
If it was easy everyone would do it. This is something we forever remind ourselves when we have any tough days! Luckily the good outweighs the bad!
BIGGEST PINCH BE MOMENT?
One of the biggest pinch me moments is seeing people wear our product. It's an incredible feeling to see someone wearing something that you've created. Whether it's on the street or on social media, seeing our product is a reminder of why we started this brand in the first place and motivates us to keep creating beautiful pieces that people love.
WHERE DO YOU DRAW INSPIRATION FROM?
Sarah - I love going on Pinterest and Tumblr! I could scroll for hours.
Jessie - Vintage shopping for me sparks so many new ideas! Nothing better than a Saturday morning coffee and shop.
TOP PICKS FROM AXL AW23?
The Jacques Silver
The Tyler Boot
WHAT’S NEXT FOR NAKEDVICE?